IOC

https://youtu.be/LP1uLOhBQQA

Characterization of Coriolanus Act 1

We are presented with a particularly hated man, one of such bitterness that all the citizens of the city he had saved twice before hate him and see him as a larger enemy than their adversaries from Corioles. Often speaking of him with distaste, "He's a very dog to the common man" (Coriolanus Act 1, Scene 1, line 27), this anger stems primarily from his lack of empathy for others he views as below him. This might seem as if he is quite cocky and arrogant, these traits are more misinterpreted by the citizens or common men of Rome. For Martius is later developed as a noble warrior who pushes himself to his lists for his country and those he lack any respect for him or other higher class members of society. We are more informed of his strength and drive as a leader when in scene 3 his wife and mother are sewing and speaking about Martius, his mother Volumniais is very compassionate about her son even saying how if she was Martius wife that she would never mind how often he is gone to fight. This is later explained to be a key aspect of Martius' personality, he always looks for the greater good a his country and puts his own life on the line for pride and honor of himself and his nation.

During his countless battles Martius has demonstrated great power and nobility, as previously mentioned he fights to the bitter end, even when in the face of death against his greatest rival and enemy Tullus. Tulles during their fight was accompanied by Volsces, very dishonorable during a duel which even Tulles commented on, despite this unfair advantage of two on one Martius prevailed. He stood victorious with injuries all across his body, however he still acts as a great leader, with nobility and modesty asking not to be congratulated yet and rewarded for their victory, telling to spare a mans life who he they had captured. This wise, noble and modest nature is very commonly seen in many of the demigods or myths of ancient Greece and Rome. One of the Demi Gods that could be mostly related to Coriolanus is Hercules the Demi God of immense strength and the son of Zeus.

Some qualities shared between the two individuals are their modesty never accepting great riches without reason, never flaunting their inhuman strength on frivolous acts. This immense strength is another trait they share, constantly proving themselves more powerful than nearly every opposing force, from what we know Hercules and Coriolanus alike have not lost any battle that relies on strength as a determining factor for victory. Finally they are both meant to be more than just human, they are supposed to be perceived as a stage above the common man, in Hercules' case he is half God, and Coriolanus is of noble decent however he shows power equitable to a Demi God. This is intentionally done by Shakespeare to show how in many ways Coriolanus is meant to be similar to a Demi God in nature, this also explains why he tends to look down upon most other people in his life. It also creates a link between Roman mythology and story telling of Shakespeare's time, both are well known by the members of society in the 17th century.

Vernacular analyses of text

The quote I will be using in the aid of my analyses is from Bell hook, ". An unbroken connection exists between the broken English of the displaced, enslaved African and the diverse black vernacular speech black folks use today. In both cases, the rupture of standard English enabled and enables rebellion and resistance. By transforming the oppressor’s language, making a culture of resistance, black people created an intimate speech that could say far more than was permissible within the boundaries of standard English."

English endangered language Podcast

Link to podcast: https://youtu.be/0cj_1FvirRo


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Speaking in Tongues

Language is simply defined as a tool used to communicate ideas between individuals in community. However, in many large communities governments start influencing the masses to be somewhat more conforming to allow for an ease of keeping piece in said community. First they limit the use off weapons then tools or means of retaliation which in many cases is forms of communication, such as Electronically, through letters or verbally, all can only be achieved through he use of language. Now it is very easy to identify how most communications are taking place through investigated however when more obscure languages are in play the decoding or understanding the language becomes increasingly difficult. In addition to the literal difficulty of decoding the message the governments or organizations now have to deal with the difficulties of more independent thinkers who actively speak other more endangered languages, instead of conforming and obeying. 

Many countries such as New Zealand and Ireland have run into these issues of large protest with the backing of a previously predominant language in the country. In Ireland's case they compromised by the use of both english and Irish in their governmental dealing, this brought a sense of ease in the minds of speakers in the country creating a sense of association and trust between the government and it's people. This was an amazing approach because it takes away the possibility of receiving backlash if they let Irish die off. In many cases the country tends to know the need for independence  and home which is brought with having a language specific to one's home country.

Advertising and Stereotypes

Ads, or advertisements are the best way for companies to get their product to a wider audience, ensure that they are known and will be guaranteed some form of reaction towards the product or the advertisement. In many of these ads there are humorous moments or aspects typically distracting us from some form of agenda, however this distraction can start putting in more subliminal messages about certain groups in society. Whether this is intentional or not it is very prominent in advertising, such as an ad in China where a man of African dissent is portrayed as dirty and needing to be cleaned, as in being shoved into a washing machine. This fortunately was not overlooked, the advertiser caught no slack and immediately removed the ad from the air.

However, in many cases this type or stereotyping or racism in ads is overlooked and can lead to animosity or concreting of xenophobic ideologies in peoples’ minds. This has been evident in the US in many forms of fast food advertising, or the sale of other products, the ads might have a individual of African heritage consuming a food item often associated with their culture. This further enforces said stereotypes and encourages individuals to continue the perpetuation of said stereotype. Mainly due to the belief that having that ideology is acceptable.

Advertisers most likely know they are making these advertisements and continue to further push the mold occasionally having to recall or cancel certain ads. They should stop creating these ads because they have such a strong pull with the youth of our world, and should tale the moral stance to oppose these ideologies.

Pitch Please!

In the pitch are group tried to focus on a more tranquil side of advertising, being subtle and simplistic in our language and imagery. The major appeals we focused on were a use of a bandwagon appeal through others desiring to be apart of a larger group of more prosperous individuals enjoying a bike ride. The other appeals we used were need for prominence, escape and aesthetic sensation, through the beneficial nature of bike riding we conveyed the need for prominence. The need for escape was quite simple too using the content hustle of the world to our favor in order to create a scenario in which the target audience would have the desire to escape to a more tranquil scenery. Aesthetic sensation falls more towards the same general umbrella of displaying in the advertisement. 

Nostalgia - Having families or younger members of the community biking order to have people see themselves in the actors. - This will be very effective because whenever someone can imagine themselves using the product in a happy light they will inherently develop a desire for said product.

Association - similar to nostalgia association is focusing on associating a certain idea or emotion with the product, so in the way we are conveying nostalgia, we will be using more emotionally upbeat association such as joy, prosperity and satisfaction. This is very important due to the immense amount of convincing that is needed in order to make the audience desire the product and using it.

Experts- based upon the use of believable logos data, we will use experts in order to cove statements in the add such as the increased burningof fats, and overall more enjoyment the audience will have while and after using the product. This is key in assuring the audience of the benefits of the product.

Changes that could be made would be taking more time and rehearsing the presentation more as a group and clearly stating our points and possible clarification if needed. Also if at all possible have the whole group in more formal business attire.